Do you want more customers for your hospitality business?
Do you want to grow your business by tuning up your online presence?
Do you want to increase your revenue by building meaningful relationships with your customers not just online?
So do I….this is what I am working on.

The past

Hi, my name is Shopi Soponyai (check out my LinkedIn profile), the founder of Shopographic. The past decade I have been living overseas in New Zealand and working mainly within the service industry. I considered the top of my hospo carrier when I had the opportunity to manage a hotel, a restaurant or a café.

No matter how busy I was, beside my day to day job, I always found room to grow and to develop my skills about my passion. I wanted to further educate myself about photo & video production and to take a deep dive into the world of visual marketing. That’s where my passion lies.

Three years ago I have been running operations at a golf resort in one of the most beautiful places on earth, called Matarangi, New Zealand.

This was the golf resort I have managed in Matarangi, NZ. I have shot and created this promo image for a local marketing campaign I did.

Beside being the general manager, I was also responsible for all the sales and marketing activities of the resort and hence spent a huge amount of time combining my passion about visual marketing communication and my everyday job in order to grow the business. For my visual-, and online presence was top priority. Success was great and within a year numbers started showing the results. My dream was to repeat this with my own business one day.

My brother joined forces with me in New Zealand and we started working on various projects while working full time in our everyday jobs. It was tough but hard work paid off.

My brother and I are producing promo content about a wedding that was held at the golf course.

About 2 years later the opportunity rose to relocate to Costa Rica and continue what we loved doing the most beside traveling. So me and my family made a huge decision and after ten years we gave our life up in New Zealand. We packed up as much as we could and put our belongings in to 5 suitcases – one of which was only my photo equipment – and started our new adventure in Central America.

The present

In early May of 2017 after about 12 years overseas, I came back to Hungary. Seeing the huge impact visual marketing had on my previous job for example with having a meaningful online-, and a good social media presence, I knew it was time I helped other companies do the same so I have started my own agency. Currently I am working on helping hospitality businesses to build their visual presence online. This means making photographs and cinema, brand graphics and website creation.

This is all I need: internet connection, a laptop and coffee.

The future

When it comes to marketing, for us business owners it isn’t always easy to manage every aspects of our business. E.g.: creating a website, producing content or online ads or just maintaining our own social media platforms.
I understand the importance of focusing on one thing at a time about your business.

My mission is to help you eliminating this pressure in your life. By allowing us to provide you the services and expertise needed to grow your business you can spend more time doing what you love or did not have time doing – such as focusing on developing your business.

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